A selection of projects I’ve worked on across branding, editorial, and digital. Each one’s a little different, but they all reflect my focus on clear thinking, strong visuals, and considered details.
EXAMPLES OF WORK
DESIGN
Projects that live beyond the screen.
Chisholm Hunter nationwide Catalogue 2023
A 96-page print catalogue created to mark Chisholm Hunter’s 165th anniversary. I designed the entire piece from scratch, handling layout, copywriting, and brand consistency throughout. I art directed and edited all photography included, coordinated contributions from brand partners, managed advertising placements, and sourced the print production.
Distributed nationwide across all stores and to our customer base, this project brought together every part of my skill set. From concept to final delivery. I’m especially proud of this piece.
This catalogue was a milestone in the brand’s evolution, and a major moment in the visual and strategic direction I’d been shaping since day one.
You can view the full catalogue here.
Chisholm Hunter CHRISTMAS Catalogue 2023
A 50-page festive catalogue designed to complement the main anniversary edition, with a focus on gift inspiration and seasonal audience reach out. I led the full creative process frp, design, layout, copywriting, art direction, and image editing, while also coordinating branded content and overseeing production through to print.
Created to reflect the elevated brand tone, this piece was distributed nationally across all stores and customer channels.
I saw this catalogue as an opportunity to bring warmth, clarity, and a little sparkle to the brand, while keeping the same high brand standard of design and delivery.
You can view the full catalogue here.
Cora Graphics brand collateral
I created the full visual identity for Cora Graphics, building the brand from the ground up alongside the same team I’d previously worked with at Logo Labels. I developed the logo, tone of voice, brand look and feel, crafting a cohesive identity that reflected the team’s shift into a new chapter. I even came up with the name “Cora” which was the foundation for the company’s early days in business.
As the sole designer, I also rolled the brand out across print materials, digital assets, and a functional catalogue system for customer orders. It was a rewarding challenge to shape a new business from day one and even more so to watch it grow with a brand built to last.
GILLIAN’s K9 Home Boarding BRANDING
A full suite of branding and collateral for a small dog-boarding business with a big personality. I created the logo, visual identity, and supporting graphics, developing a warm, trustworthy look and feel that captured the heart of the service. The project included custom icons, social media assets, compliment slips, business cards, leaflets, enrolment forms and branded graphics for both print and digital use.
Everything was designed to be approachable, cohesive, and full of character, just like its canine clients!
DIGITAL DESIGN
Pixels with a plan.
Chisholm Hunter WEBSITE
As the current Senior Digital Designer, I oversee the visual output and implementation of Chisholm Hunter’s website. This includes regular updates, larger layout changes and ongoing design development across all pages. We refresh the homepage every six months to keep things current and fresh for our clients.
I design landing pages for both seasonal campaigns and brand-specific launches, aligning them with the visuals in-store for a consistent cross-channel experience. From product launches to promotional assets, everything is designed to feel clear, elevated and on-brand. Design using page builders and HTML /CSS is required day to day.
Chisholm Hunter EMAILS
I design and build marketing emails for Chisholm Hunter, working closely with the wider marketing and e-commerce teams to support seasonal campaigns, brand launches, promotions, and content-driven features. Each email is tailored to feel visually consistent with our wider brand and in-store visuals, while being functional, accessible, and mobile-friendly. Controlling every aspect from layout and asset creation to copywriting and A/B testing. In collaboration with our junior designer, I handle the full process and approve all visuals, ensuring every send feels polished and purposeful.
Chisholm hunter motion graphics
I create motion graphics to support Chisholm Hunter’s digital campaigns, adding movement and energy across emails, social posts, and digital screen ‘Out of Home’ features. From subtle animations to more dynamic brand moments, each piece is designed to complement the wider visual language and enhance engagement. Elevating designs, whilst staying polished, on-brand, and purpose-led.
SCOTTISH REFUGEE CONNECT APP & socials
A freelance charity project centred around community and connection, with a focus on supporting displaced people living in Glasgow. Inspired by the Barras and BAaD, the concept was rooted in local culture and the idea of shared space.
I created a full visual identity for the charity, along with a user-friendly app and a suite of social media assets. The design focused on clarity, warmth, and accessibility.
Balancing essential information with a tone that felt human and hopeful.
DENTAL THERAPY BY REBECCA DIGITALS
A freelance project for a Glasgow-based dental therapist, focused on creating a soft, welcoming brand presence across social media. I designed a full logo suite, both vertical and horizontal. Also included was a custom icon and sticker pack to support engaging, branded content.
The visuals were complemented by a set of backgrounds and templates, allowing Rebecca to easily create her own Instagram Stories while maintaining a consistent tone of voice. The overall look was clean, calm, and personal. Designed to feel both professional and approachable.
LOGO DESIGN & BRANDING
Because first impressions count.
Chisholm Hunter Brand Guidelines 2025
I developed Chisholm Hunter’s brand guidelines from the ground up, creating a comprehensive system that brings clarity and consistency to how the brand is used across digital, print, and in-store touch points.
The guidelines cover everything from typography and colour to imagery, tone of voice, and layout principles, designed to be both practical for internal teams and flexible enough to support creative growth. This was a key step in refining the brand’s visual identity and aligning it across all channels.
I love to create logos that do more than sit nicely on a business card. Each mark is built to be functional, memorable, and rooted in a brand’s core idea. Whether it's for a start-up, a home-grown project, or a full identity system. I focus on clarity and flexibility, making sure every logo can work hard across formats, while still feeling thoughtful, distinctive, and right for the brand it represents.
LOGO DESIGN
Killer Bunny Creative Agency
The Freed Up Podcast
Travel Angel Travel Agency
Dental Therapy by Rebecca
Cora Graphics
Discover Glasgow
SJT Van Services
CH Pro
The Shiny Disco Ball DJ Stream
Photography
& photo editing
Photography, with a designer’s eye.
PHOTOGRAPHY
Photography helps me slow down, notice the details, and keep my eye tuned when I’m not designing. It’s an opportunity to focus on framing, light, and atmosphere, often with no end goal other than to look properly.
PHOTO EDITING
From campaign imagery to catalogue covers, I handle retouching, colour correction, and composition with a focus on consistency and brand tone. Whether it’s polishing jewellery shots or editing full photoshoots, I make sure every image works as hard as it should. Ensuring the images are clean, clear, and ready for wherever it needs to go.